{"id":2396,"date":"2026-09-13T15:28:02","date_gmt":"2026-09-13T12:28:02","guid":{"rendered":"https:\/\/sofia.wordcamp.org\/2026\/?post_type=wcb_session&#038;p=2396"},"modified":"2026-09-13T16:55:02","modified_gmt":"2026-09-13T13:55:02","slug":"a-ux-mystery-%d1%81%d1%82%d1%80%d0%b0%d0%bd%d0%bd%d0%b8%d1%8f%d1%82-%d1%81%d0%bb%d1%83%d1%87%d0%b0%d0%b9-%d1%81-%d0%bb%d0%b8%d0%bf%d1%81%d0%b2%d0%b0%d1%89%d0%b0%d1%82%d0%b0-%d0%ba%d0%be%d0%bd%d0%b2","status":"publish","type":"wcb_session","link":"https:\/\/sofia.wordcamp.org\/2026\/session\/a-ux-mystery-%d1%81%d1%82%d1%80%d0%b0%d0%bd%d0%bd%d0%b8%d1%8f%d1%82-%d1%81%d0%bb%d1%83%d1%87%d0%b0%d0%b9-%d1%81-%d0%bb%d0%b8%d0%bf%d1%81%d0%b2%d0%b0%d1%89%d0%b0%d1%82%d0%b0-%d0%ba%d0%be%d0%bd%d0%b2\/","title":{"rendered":"A UX Mystery: \u0421\u0442\u0440\u0430\u043d\u043d\u0438\u044f\u0442 \u0441\u043b\u0443\u0447\u0430\u0439 \u0441 \u043b\u0438\u043f\u0441\u0432\u0430\u0449\u0430\u0442\u0430 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f \ud83c\udde7\ud83c\uddec"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u0418\u043c\u0430\u043c\u0435 \u0441\u0430\u0439\u0442. \u0420\u0430\u0431\u043e\u0442\u0438. \u041d\u044f\u043c\u0430 \u0441\u0447\u0443\u043f\u0435\u043d\u0438 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438, \u043d\u044f\u043c\u0430 \u043e\u0447\u0435\u0432\u0438\u0434\u0435\u043d \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u0440\u043e\u0431\u043b\u0435\u043c \u0438 \u043d\u0430 \u043f\u0440\u044a\u0432 \u043f\u043e\u0433\u043b\u0435\u0434 \u0432\u0441\u0438\u0447\u043a\u043e \u0441\u0438 \u0435 \u043d\u0430 \u043c\u044f\u0441\u0442\u043e\u0442\u043e. <\/p>\n\n\n<p class=\"wp-block-paragraph\">\u0421\u0430\u043c\u043e \u0447\u0435 \u043d\u044f\u043a\u044a\u0434\u0435 \u043f\u043e \u043f\u044a\u0442\u044f&#8230; \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f\u0442\u0430 \u0435 \u0438\u0437\u0447\u0435\u0437\u043d\u0430\u043b\u0430.<\/p>\n\n\n<p class=\"wp-block-paragraph\">\u0412 \u0442\u0430\u0437\u0438 \u043b\u0435\u043a\u0446\u0438\u044f \u0449\u0435 \u043f\u0440\u0435\u0432\u044a\u0440\u043d\u0435\u043c \u0435\u0434\u0438\u043d UX \u043a\u0430\u0437\u0443\u0441 \u0432 \u043c\u0430\u043b\u043a\u043e \u043a\u0440\u0438\u043c\u0438\u043d\u0430\u043b\u043d\u043e \u0440\u0430\u0437\u0441\u043b\u0435\u0434\u0432\u0430\u043d\u0435. \u0429\u0435 \u0438\u043c\u0430\u043c\u0435 \u043c\u0435\u0441\u0442\u043e\u043f\u0440\u0435\u0441\u0442\u044a\u043f\u043b\u0435\u043d\u0438\u0435, \u0437\u0430\u043f\u043e\u0434\u043e\u0437\u0440\u0435\u043d\u0438, \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b\u0438, \u0443\u043b\u0438\u043a\u0438 \u0438 \u043f\u043e\u043d\u0435 \u043d\u044f\u043a\u043e\u043b\u043a\u043e \u043c\u043d\u043e\u0433\u043e \u0443\u0431\u0435\u0434\u0438\u0442\u0435\u043b\u043d\u0438 \u0444\u0430\u043b\u0448\u0438\u0432\u0438 \u0441\u043b\u0435\u0434\u0438. \u0429\u0435 \u043f\u0440\u043e\u0441\u043b\u0435\u0434\u0438\u043c \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0441\u043a\u0438\u044f \u043f\u044a\u0442 \u0438 \u0449\u0435 \u0432\u0438\u0434\u0438\u043c \u043a\u0430\u043a\u0432\u043e \u043c\u043e\u0433\u0430\u0442 (\u0438 \u043a\u0430\u043a\u0432\u043e \u043d\u0435 \u043c\u043e\u0433\u0430\u0442) \u0434\u0430 \u043d\u0438 \u043a\u0430\u0436\u0430\u0442 analytics, session recordings, user feedback \u0438 \u0441\u0430\u043c\u0438\u044f\u0442 \u0438\u043d\u0442\u0435\u0440\u0444\u0435\u0439\u0441. <\/p>\n\n\n<p class=\"wp-block-paragraph\">\u0417\u0430\u0434 murder mystery \u0438\u0441\u0442\u043e\u0440\u0438\u044f\u0442\u0430 \u043e\u0431\u0430\u0447\u0435 \u0441\u0442\u043e\u0438 \u043d\u0430\u043f\u044a\u043b\u043d\u043e \u0440\u0435\u0430\u043b\u0435\u043d UX \u043f\u0440\u043e\u0446\u0435\u0441: \u043a\u0430\u043a \u0434\u0430 \u0440\u0430\u0437\u043b\u0438\u0447\u0438\u043c \u0441\u0438\u043c\u043f\u0442\u043e\u043c\u0430 \u043e\u0442 \u0438\u0441\u0442\u0438\u043d\u0441\u043a\u0438\u044f \u043f\u0440\u043e\u0431\u043b\u0435\u043c, \u043a\u0430\u043a \u0434\u0430 \u043d\u0435 \u0441\u043a\u0430\u0447\u0430\u043c\u0435 \u043a\u044a\u043c \u043f\u044a\u0440\u0432\u043e\u0442\u043e \u043b\u043e\u0433\u0438\u0447\u043d\u043e \u043e\u0431\u044f\u0441\u043d\u0435\u043d\u0438\u0435, \u043a\u0430\u043a \u0434\u0430 \u043f\u0440\u0435\u0432\u044a\u0440\u043d\u0435\u043c \u043d\u0430\u0431\u043b\u044e\u0434\u0435\u043d\u0438\u044f\u0442\u0430 \u0432 \u0445\u0438\u043f\u043e\u0442\u0435\u0437\u0438 \u0438 \u043a\u0430\u043a \u0434\u0430 \u043f\u0440\u043e\u0432\u0435\u0440\u0438\u043c \u0434\u0430\u043b\u0438 \u0441\u043c\u0435 \u043d\u0430 \u043f\u0440\u0430\u0432 \u043f\u044a\u0442, \u043f\u0440\u0435\u0434\u0438 \u0434\u0430 \u0437\u0430\u043f\u043e\u0447\u043d\u0435\u043c \u043f\u0440\u043e\u0446\u0435\u0441 \u043f\u043e \u0446\u044f\u043b\u043e\u0441\u0442\u0435\u043d redesign. <\/p>\n\n\n<p class=\"wp-block-paragraph\">\u0418 \u043f\u043e\u043d\u0435\u0436\u0435 \u0435\u0434\u043d\u043e \u0434\u043e\u0431\u0440\u043e \u0440\u0430\u0437\u0441\u043b\u0435\u0434\u0432\u0430\u043d\u0435 \u043d\u0435 \u043f\u0440\u0438\u043a\u043b\u044e\u0447\u0432\u0430 \u0441 &#8220;\u0430\u043c\u0438, \u0441\u043f\u043e\u0440\u0435\u0434 \u043c\u0435\u043d \u0431\u0443\u0442\u043e\u043d\u044a\u0442 \u0442\u0440\u044f\u0431\u0432\u0430 \u0434\u0430 \u0435 \u043f\u043e-\u0433\u043e\u043b\u044f\u043c&#8221;, \u043d\u0430\u043a\u0440\u0430\u044f \u0449\u0435 \u0441\u044a\u0431\u0435\u0440\u0435\u043c \u0443\u043b\u0438\u043a\u0438\u0442\u0435 \u0432 \u044f\u0441\u043d\u0430 \u0434\u0438\u0430\u0433\u043d\u043e\u0441\u0442\u0438\u0447\u043d\u0430 \u0440\u0430\u043c\u043a\u0430, \u043a\u043e\u044f\u0442\u043e \u043f\u043e\u043c\u0430\u0433\u0430 \u0434\u0430 \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u043c \u043a\u044a\u0434\u0435 \u043f\u043e \u043f\u044a\u0442\u044f \u043d\u0435\u0449\u0430\u0442\u0430 \u0441\u0430 \u0442\u0440\u044a\u0433\u043d\u0430\u043b\u0438 \u0432 \u0433\u0440\u0435\u0448\u043d\u0430\u0442\u0430 \u043f\u043e\u0441\u043e\u043a\u0430 &#8211; \u0438 \u0437\u0430\u0449\u043e.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Case closed. \u041d\u0430\u0434\u044f\u0432\u0430\u043c \u0441\u0435.<\/p>\n\n\n<div class=\"wp-block-wordcamp-session-speakers\"><span class=\"wp-block-wordcamp-session-speakers__byline\">Presented by<\/span><span class=\"wp-block-wordcamp-session-speakers__name\"><a href=\"https:\/\/sofia.wordcamp.org\/2026\/speaker\/%d0%b8%d0%bd%d0%b0-%d0%b3%d0%b5%d0%be%d1%80%d0%b3%d0%b8%d0%b5%d0%b2%d0%b0\/\">\u0418\u043d\u0430 \u0413\u0435\u043e\u0440\u0433\u0438\u0435\u0432\u0430<\/a><\/span><\/div>","protected":false},"excerpt":{"rendered":"<p>\u0418\u043c\u0430\u043c\u0435 \u0441\u0430\u0439\u0442. \u0420\u0430\u0431\u043e\u0442\u0438. \u041d\u044f\u043c\u0430 \u0441\u0447\u0443\u043f\u0435\u043d\u0438 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0438, \u043d\u044f\u043c\u0430 \u043e\u0447\u0435\u0432\u0438\u0434\u0435\u043d \u0442\u0435\u0445\u043d\u0438\u0447\u0435\u0441\u043a\u0438 \u043f\u0440\u043e\u0431\u043b\u0435\u043c \u0438 \u043d\u0430 \u043f\u0440\u044a\u0432 \u043f\u043e\u0433\u043b\u0435\u0434 \u0432\u0441\u0438\u0447\u043a\u043e \u0441\u0438 \u0435 \u043d\u0430 \u043c\u044f\u0441\u0442\u043e\u0442\u043e. \u0421\u0430\u043c\u043e \u0447\u0435 \u043d\u044f\u043a\u044a\u0434\u0435 \u043f\u043e \u043f\u044a\u0442\u044f&#8230; \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u044f\u0442\u0430 \u0435 \u0438\u0437\u0447\u0435\u0437\u043d\u0430\u043b\u0430. \u0412 \u0442\u0430\u0437\u0438 \u043b\u0435\u043a\u0446\u0438\u044f \u0449\u0435 \u043f\u0440\u0435\u0432\u044a\u0440\u043d\u0435\u043c \u0435\u0434\u0438\u043d UX \u043a\u0430\u0437\u0443\u0441 \u0432 \u043c\u0430\u043b\u043a\u043e \u043a\u0440\u0438\u043c\u0438\u043d\u0430\u043b\u043d\u043e \u0440\u0430\u0437\u0441\u043b\u0435\u0434\u0432\u0430\u043d\u0435. \u0429\u0435 \u0438\u043c\u0430\u043c\u0435 \u043c\u0435\u0441\u0442\u043e\u043f\u0440\u0435\u0441\u0442\u044a\u043f\u043b\u0435\u043d\u0438\u0435, \u0437\u0430\u043f\u043e\u0434\u043e\u0437\u0440\u0435\u043d\u0438, \u0441\u0432\u0438\u0434\u0435\u0442\u0435\u043b\u0438, \u0443\u043b\u0438\u043a\u0438 \u0438 \u043f\u043e\u043d\u0435 \u043d\u044f\u043a\u043e\u043b\u043a\u043e \u043c\u043d\u043e\u0433\u043e \u0443\u0431\u0435\u0434\u0438\u0442\u0435\u043b\u043d\u0438 \u0444\u0430\u043b\u0448\u0438\u0432\u0438 \u0441\u043b\u0435\u0434\u0438. \u0429\u0435 \u043f\u0440\u043e\u0441\u043b\u0435\u0434\u0438\u043c \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u0441\u043a\u0438\u044f [&hellip;]<\/p>\n","protected":false},"author":23378235,"featured_media":0,"template":"","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_wcpt_session_time":1792833900,"_wcpt_session_duration":1800,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[2395],"footnotes":""},"session_track":[38],"session_category":[],"class_list":["post-2396","wcb_session","type-wcb_session","status-publish","hentry","wcb_track-track-2-hall-4"],"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/phe0IU-CE","session_date_time":{"date":"October 24, 2026","time":"12:25 pm"},"session_speakers":[{"id":"2395","slug":"%d0%b8%d0%bd%d0%b0-%d0%b3%d0%b5%d0%be%d1%80%d0%b3%d0%b8%d0%b5%d0%b2%d0%b0","name":"\u0418\u043d\u0430 \u0413\u0435\u043e\u0440\u0433\u0438\u0435\u0432\u0430","link":"https:\/\/sofia.wordcamp.org\/2026\/speaker\/%d0%b8%d0%bd%d0%b0-%d0%b3%d0%b5%d0%be%d1%80%d0%b3%d0%b8%d0%b5%d0%b2%d0%b0\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/sessions\/2396","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":4,"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/sessions\/2396\/revisions"}],"predecessor-version":[{"id":2798,"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/sessions\/2396\/revisions\/2798"}],"speakers":[{"embeddable":true,"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/speakers\/2395"}],"author":[{"embeddable":true,"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wporg\/v1\/users\/inageorgieva6"}],"wp:attachment":[{"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/media?parent=2396"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/session_track?post=2396"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/sofia.wordcamp.org\/2026\/wp-json\/wp\/v2\/session_category?post=2396"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}